About Serba Digital
A Malaysian media company.
Serba Digital Sdn Bhd is based in Kuala Lumpur. We publish eCentral and Poplokal, partner with other Malaysian media, build free financial and education tools, and run campaigns for the brands and agencies that want to reach the people who use them.
Trusted by brands and agencies reaching Malaysians
What we do
We publish, we build, we run campaigns.
eCentral and Poplokal
Practical answers on money, government services and everyday life from eCentral, and what's new in Kuala Lumpur from Poplokal.
65M+monthly reach
See our brandsWe buildFree tools
Calculators and planners for real money decisions, from take-home pay to loan instalments and the SPM timetable.
5tools, free to use
See the toolsWe run campaignsFor brands and agencies
Sponsored articles, short-form video, newsletter placements and public-awareness campaigns across our channels.
7published case studies
Advertise with usTrack record
Campaigns we have run.
Each one is written up with its objective, approach and measured results.
- Belanjawan.myLive Coverage + Benefits Calculator · Finance / Public informationFinance / Public information7,646readers in 11 days
- Policy StreetArticle + Video Content Sponsorship · Automotive / FinanceAutomotive / Finance450Kphase 2 video views
- Mydin AnniversaryArticle + Video Content Sponsorship · RetailRetail320Karticle page views
- MyBayar Saman (PDRM)Article Content Sponsorship · GovernmentGovernment152.8Kpage views
- Maldives Halal TripVideo Content Sponsorship · TravelTravel620Ktotal video views
- EPF Account 3Video Content Series · FinanceFinance1.6M+total series views
- Bantuan MySalam 2024Video Content Sponsorship · GovernmentGovernment2Mvideo 1 views
Media partners
We also work with other media.
Alongside our own brands, we partner with Malaysian media whose audiences sit next to ours.
Culture documentariesMini documentaries on Malaysian food, agriculture and culture, made for YouTube.
- monthly views
- 5.2M
- monthly views
- lifetime YouTube views
- 160M
- lifetime YouTube views
Run a media brand?
If you publish for Malaysians, on a website, a channel or a newsletter, and want to work together, message us. A person replies.
Company
The details, on the record.
Everything an agency, a procurement team or a reader needs to check who we are and how to reach us.
- Legal name
- Serba Digital Sdn Bhd
- Based in
- Kuala Lumpur, Malaysia
- Brands
- eCentral, Poplokal, Semak
- Media partners
- Destinasi TV
- Tools
- kiragaji.my, dividen.my, kadkredit.my, kiraloan.my, jadualspm.my
- +6014-366 0405
- Audience figures
- Verified against platform analytics, last October 2026
Work with us
Planning a campaign, or want to join the team?
Message us on WhatsApp and a person replies, not a form. Open roles are listed on Hiredly.